Privacy Policy

Last updated: June 22, 2026

At Grupo Datamétrica ("we") we respect your privacy. This policy explains what personal data we collect through grupodatametrica.com, how we use it, and your rights.

1. Data controller

Grupo Datamétrica. For anything related to your data, contact us at contacto@grupodatametrica.com.

2. Data we collect

Data you provide: when you complete our contact or lead form (name, company, email, phone, and the message you write).
Usage data: when you browse the site we collect usage and device information (pages viewed, browser, approximate location) through cookies and analytics tools.

3. How we use your data

To respond to your inquiries and contact you.
To provide our services and send related commercial information.
To measure and improve the performance of the site and our advertising campaigns.

4. Legal basis

We process your data based on your consent (when you submit the form) and our legitimate interest in handling inquiries and improving our services.

5. Service providers and third parties

To operate the site we use Google and Firebase (Google Cloud) services, which may process data under their own privacy policies:

Google Analytics — usage analytics.
Google Ads — advertising and conversion measurement.
Google reCAPTCHA Enterprise — spam and fraud protection.
Firebase / Google Cloud — site hosting and secure storage of contacts.

We do not sell your personal data to third parties.

6. Cookies

We use first- and third-party cookies for analytics and advertising. You can configure or delete them in your browser settings.

7. Retention

We keep your data for as long as necessary to handle your request, provide our services, and comply with our legal obligations.

8. Your rights

You can exercise your rights of access, rectification, erasure, objection, restriction, and portability by writing to contacto@grupodatametrica.com.

9. Security

We apply reasonable technical and organizational measures to protect your data against unauthorized access, loss, or alteration.

10. Changes to this policy

We may update this policy. Any changes will be posted on this page along with the updated date.

11. Contact

If you have questions about this policy or how we handle your data, contact us at contacto@grupodatametrica.com.